> PROCESS MAP
From call to live campaign
in 7–10 days.
The whole process is designed to be fast, transparent, and under your control at every step.
> THE PROCESS
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15-Minute Discovery Call
We look at your numbers together. How many leads, where they came from, average project size. I run the math live: [your leads] × 3% reactivation × close rate × average project = potential recovered revenue. If the math works, we move forward. If it doesn't, I'll tell you.
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Payment & Kickoff
$997 setup fee via Stripe. We schedule a 30-minute kickoff call within 3 business days. I'll need your lead database (CSV export), brand basics (logo, hours, core offer), and one decision-maker for approvals. 72-hour deadline for materials.
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Database Analysis (Days 1–2)
I import your leads and segment by: time since last contact, lead source, estimated project value, and engagement history. This tells us where the gold is and which leads to prioritize.
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Campaign Build (Days 2–5)
Custom email and SMS sequences written in your voice. All 7 control layers configured. Pipeline stages set up. Dashboard built. Everything tested with internal test contacts before you see it.
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Your Approval (Days 5–7)
I present every email, every SMS, every workflow to you. You approve each one word-for-word. I walk you through the dashboard and kill switch. Nothing launches without your written sign-off. This is Layer 1.
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Launch
Campaign goes live. First responses typically within 48 hours. Your phone buzzes when someone responds—you reply like a normal conversation. The system handles the outreach; you handle the relationships.
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Ongoing Optimization
Monday: weekly performance report delivered. Wednesday: 10-minute check-in call (what's working, what to adjust, any issues). Ongoing: campaign tuning based on response data. Monthly: proof token minted from your results.
> THE MATH
Let's say you have 1,000 dead leads.
Industry reactivation rate: 2–5%
Conservative estimate: 30 leads re-engaged
Your close rate on warm re-engagement: ~10%
That's 3 new projects.
Average construction project: $25,000–$150,000
Average security contract: $10,000–$75,000
Your investment: $997 + $297/month.
Potential recovered revenue: $30,000–$450,000.
These leads cost you $0 to acquire again. You already paid for them. Any revenue is pure margin.
> COMMON QUESTIONS
"What if the automation does something I don't want?"
You approve everything before launch. One-click kill switch stops all outbound in under 5 seconds. You don't need to call me. Dead stop until you restart it.
"I've heard horror stories about automation."
So have I. That's why we built 7 control layers. No generative AI writes your messages. You write them (or approve what I write). The system sends on schedule. Hard limits prevent runaway sends.
"Sounds complicated."
For you, it isn't. Your phone buzzes when someone responds. You reply like a normal text. The complexity is on my end. You just talk to interested prospects.
"What's the guarantee?"
2% reactivation rate within 60 days. If we don't hit it, we keep working at no additional charge until we do.
"Why so cheap for beta?"
I'm building case studies. You get a steep discount. I get documented results I can show future clients. After 3 beta spots are filled, the price goes to $5,000 setup and $1,500/month.
> READY?
15 minutes. We look at your numbers. If the math works, we start. If it doesn't, I'll tell you and we part as friends.